We are all engaged in two projects: living life, and telling stories about it. Our lives as lived are often chaotic, jumbled, aimless. They suggest no obvious purpose. Think of William James’s “blooming, buzzing confusion,” or what Joan Didion called “the shifting phantasmagoria which is our actual experience.” We make this chaos workable, as Didio... See more
It’s tempting. There is a natural desire to make our voice heard in the cacophony. When confronted with loud voices, discord, and disagreement, the reflexive (and mimetic) response is simply to get louder. To say more, and to say it more forcefully. To do more, and to do it faster. To add rather than to subtract.
We've raised over $100M to build the future of coffee ☕️
In the US, coffee is a $94B+ industry and globally the second most traded commodity next to oil
...yet 99% of consumers have never had a great cup. Why?
This is how @cometeer is going to change coffee as we know it👇