sari

Data has an annoying way of conforming itself to support whatever point of view we want it to support.

Perhaps we will swipe the Joe Rogan card to receive cashback on podcast hosting, collect an Addison Rae loan to finance film school, cover our psychiatric appointment with a Goop mental health insurance policy, or store our savings in a Jon Favreau/PSA account.

Our theory was that people don’t exercise consistently because modern life is inherently disruptive and busy. Our mass-market solutions (fitness apps, classes, gyms) require more activation energy and self-discipline than is reasonable.

Like a band that is accused of selling out, there is an inevitable sense that a certain sharpness of flavor, of choice, has seeped out as more and more people join up and as a service loosens up and accommodates more more use cases. Another form of diseconomy of scale is behind the flight to Snapchat among the young, as outlined earlier.

For example, a company like Masterworks does the art research for you. When it comes to investing, you can purchase a piece of blue-chip art in their portfolio, including works by Andy Warhol and Mark Rothko, in exchange for a small fee.

For example, what would an amusement park look like with social distancing? What core elements of the amusement park experience can you reconstruct in a virtual world? What hybrid experience would that then lead to in a post-Covid19 world where distancing ceases but users have been conditioned?