Diminishing trust in institutions doesn’t mean trust is evaporating entirely. It means trust is flowing elsewhere. I think it’s heading toward individuals, more specifically individuals with blue checkmarks.
4. Bits are finally reshaping atoms: A government that doesn’t understand the digital may not be able to control the physical. Less capable states will attempt to maintain control by making futile, reactionary attempts to regulate emerging physical technologies back into the garage from whence they came while more capable jurisdictions will embrace... See more
The first thing they’ve done is make sure as many readers as possible are aware that they’re using Substack. When your login information and credit card is stored, and the sites all look pretty similar and function the same way, it reduces the friction of signing up and paying for new newsletters. This is why from the beginning it’s been so importa... See more
Finally, paying for creator-associated goods is nothing new: creators have been flogging merch, doing brand deals and adding affiliate links in their descriptions and bios for years.
So what is it that makes live shopping special in the first place? The format, which combines video and commerce, has three important benefits: storytelling, intimacy, authenticity