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The noble but undervalued craft of maintenance could help preserve modernity’s finest achievements, from public transit systems to power grids, and serve as a useful framework for addressing climate change

It’s one thing to create engaging free content, but it’s a totally different thing to conceptualize a value proposition, create effective marketing messages that communicate that value proposition, and get those messages in front of fans at the right time, repeatedly. This, in my experience, is the main thing creator platforms are most likely to ge... See more

Despite advances in the online shopping experience, most online shopping remains need-oriented (Amazon represents 38% of total eCommerce sales in the U.S., and leans heavily toward transactions that start in the search bar).

the Pareto Funtier is the set of options at which you can’t have more fun without making less money or can’t make more money without having less fun.

Online education 2.0 is about group courses, community, vocational training, and edutainment. A lot of smart people are experimenting with new approaches. Teachable is taking the Shopify approach of “arming the rebels” by enabling anyone to easily set up an online course. David Perell, Tiago Forte and Nat Eliason are building online-first schools f... See more

Instead, imagine if technology companies empowered you to consciously bound your experience to align with what would be “time well spent” for you. Not just bounding the quantity of time you spend, but the qualities of what would be “time well spent.”

With the time people waste reading a newspaper every day, they could have read an entire book about most subjects covered and thereby learned about it with far more detail and far more impact than the daily doses they get dribbled out by the paper. But people, of course, wouldn’t read a book about most subjects covered in the paper, because most of... See more