Gig economy platforms’ lock-in isn’t predicated on controlling physical capital or manufacturing equipment. Instead, their capital is data that they gather and control—locations of every network participant, the record of all events and interactions, reputation and feedback scores, and market-clearing prices—all of which strengthens their network e... See more
You can tie Non Fungible Tokens as bonuses to other companies products and many would be happy to have a free unique high value upsell for all their own offers.