Naval "If you're skeptical about the idea of owning digital property, then you're not only denying capitalism on the internet .... You're saying we're not going to have a collectively owned future. We're going to have a government-owned future and corporate-owned future."
I mean, you’re (Offscreen) probably not making a ton of money publishing an indie magazine, right? So why do you do it? Because you feel it in your bones. This must exist.
Advertising spend is down, non-essential affiliate marketing is on life support, subscription strategies are nascent, and direct-to-consumer commerce is a rarity. Media is being forced to evolve, once more. And so are brands.
web3 is a somewhat ambiguous term, which makes it difficult to rigorously evaluate what the ambitions for web3 should be, but the general thesis seems to be that web1 was decentralized, web2 centralized everything into platforms, and that web3 will decentralize everything again. web3 should give us the richness of web2, but decentralized.