Jet black also arrived at a time when a few startups had been trying text-based shopping, including Hello Alfred, Magic, GoButler, Operator, Fetch, Scratch and others. (Most have since failed or pivoted.) Walmart’s entry into this market, at the time, was then considered notable.
It might not seem like it, but little language changes like this can have a large impact. I think it's easy to underestimate the effect this can have because very little about the product has to change—to many product-oriented founders it doesn't seem ”real.” Because of this, many founders choose by default the market framing (aka “positioning”)... See more
People continue to undervalue and underestimate hyperlinks. This might not seem immediately relevant but it’s a magic technology that our predecessors would’ve done anything to have