According to NYT’s chief product officer Alex Hardiman, “Multiproduct subscribers pay the most and retain best.” It’s why the NYT isn’t the only subscription product embracing bundling.
One of the biggest misconceptions about the creator economy is that it’s solely a consumer trend. But if creators are the new businesses, they need the same B2B infrastructure.
As social distancing persists, exercising at the park may replace going to the gym. This summer, outdoor yoga classes could be a stand-in for boutique studios. And low-cost, equipment-free workouts will become the standard. An alternative to expensive or complex fitness regimens, COVID-era exercise could be a catalyst for simpler, more accessible f... See more
Schools are more value investors than venture capitalists. Rather than incentivize risky crazy ideas that have asymmetric upside, schools are trying to reduce risk and do everything they can to prevent children from suffering, like medicating a child for mild ADD.
“Ultimately, a great cult brand — your customers are your fans,” Sternberg says. “The reason they’re your fans, whether they can articulate this or not, is that they see themselves in you and your brand. The brand is a reflection of the best of them — of values that they think they hold, or they do hold, or want to hold, or aspire to hold.”