The platforms have made efforts to regain legitimacy with creators via the first route, by increasing the variety of monetization avenues available through their platforms. Twitter and YouTube have both added tipping functions to their sites. Facebook recently announced plans to pay $1B in “bonuses” to creators through 2022. But these efforts at... See more
No user-generated content platform that offers distribution (and not monetization) to the marginal content creator can succeed with a paywall.Examples: Netflix and Spotify are great examples of paywalled content that primarily offer monetization to their suppliers. Medium is a good example of a failed paywall because its original value proposition... See more