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-It should be well aligned with activities or behaviors that are under the control of individual payee. This ensures participants are motivated to act.

One thing that sets these intensely creative individuals apart, as far as I can tell, is that when sitting with their thoughts they are uncommonly willing to linger in confusion.

To be curious about that which confuses. Not too rapidly seeking the safety of knowing or the safety of a legible question, but waiting for a more powerful and subtle quest... See more

One of the first people I met in Second Life was a woman who’d built this mansion by the ocean. We started talking and she casually mentioned that she was homeless in real life. She had built this Second Life home while squatting in an abandoned apartment in Vancouver. She had a background working with computers and had cobbled together an internet... See more

Marketplaces win if they can more cheaply attract demand/supply then their competitors and are then able to extract the most value possible from the network without increasing churn. Upwork did this via the press. Fiverr did it via viral growth loops. Braintrust does it with crypto.

2. The strategic play: It collects payment information.

Preventing diseases is better than treating diseases, but: “The problem is… prevention doesn’t pay”