English soccer club Manchester City will keep track of its fans’ biometrics using connected scarf embedded with a biosensor to “get a better understanding of the emotion at the heart of the world’s beautiful game.”
Social psychologists have known for decades that people are motivated to work harder when others are watching. When they are observed, people run faster, are more creative, and think harder about problems.
What defines new relational stages today, given they’re always mixed together with old ones on platforms eager to keep you engaged? How do you mark a new “era” when you’re keeping tabs on the day-to-day lives of hundreds of people who will never tangibly occupy your day-to-day life again?
"We are constantly negotiating with the pesky figure of the algorithm, unsure how we would have behaved if we’d been left to our own devices. No wonder we are made anxious"
The Goop-ification that marked the last decade of consumerism (as exemplified by Gwyneth Paltrow’s feel-good nostrums) shows increasing signs of decay as shoppers, especially Gen Z, exhibit a more critical eye.