Sarah Owen
@sarahowen
Sarah is a trend forecaster, futurist and social scientist with a background in studying youth culture and social media.
Sarah Owen
English soccer club Manchester City will keep track of its fans’ biometrics using connected scarf embedded with a biosensor to “get a better understanding of the emotion at the heart of the world’s beautiful game.”
Victoria Song • Manchester City is making a smart scarf
a recent study found that well over half of Gen Z have recently started a side hustle to help deal with the impacts of the cost-of-living crisis.
Adele Walton • Young people are side-hustling their way out of the cost-of-living crisis
Gen Z is the only generation to see recent declines in social media use, per Pew Research Center.
Axios • Attention Required! | Cloudflare
Future of Work and
Future of Work and
80 percent of young adults still live within 100 miles of where they spent their teenage years.
Dylan Matthews • The great millennial migration that wasn’t
It reported less use of every social media app last fall, except for TikTok, according to Piper Sandler's most recent Gen Z consumer survey.
Axios • Attention Required! | Cloudflare
