Sam Blumenthal

Stories act as the electromagnetic force that puts these collisions in motion. It convinces ideas of different charges to collide instead of repel. It coaxes the stern, unforgiving laws of physics with a sprinkle of alchemy that turns energy into serendipity, fission into magic.

What’s the biggest mistake that founders make in hiring their Head of Growth? In my opinion, it’s when the founders are trying to abdicate responsibility for their growth efforts, and hoping that a magical hire solves everything. The problem is, a startup’s growth is so fundamental that the founders have to take it on themselves. The buck stops at... See more

According to Gordon, what makes mystery boxes such effective marketing is not only that “people love mystery” — it’s also that the experience of unboxing is so shareable and reproduceable. When someone watches a 5 Surprise unboxing on TikTok, he said, “people then want to experience that for themselves.”

On Listening to the Private Markets, Amazon Aggregators & More