Sam Blumenthal

Social DAOs: Users form communities over shared sets of values and interests. Social DAOs give the community the ability to coordinate towards a mission, program roles, and incentivize contributors. One use case could be a Creator-fan club that co-creates content and grows brand value together.

NFTs clearly belong in that tradition. They are digital social objects. Except they are a lot wilder. They don’t live within particular platforms or walled gardens, and aren’t attached to a particular company’s technology or even a specific open standard.

Livestreaming as a medium is a conflation of a product as well as as a distribution channel. It exists on a spectrum of being pure entertainment on one-side and a new go-to-market strategies on the other, with different kinds of monetisation models for each side. While western startups have centred around the 'livestreaming as product' theme,... See more

The reality is,  all marketing spend, from PR to Facebook direct response ads, create a context that acquires a consumer.

In eCommerce, there is no such thing as 'direct response'. A user may interact or click on an ad, but more times than not, the transaction happens later. There is also no such thing as organic traffic or revenue.  Somewhere

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