Sam Blumenthal
@samblumenthal
Sam Blumenthal
The new gaming features are integrated into the experience of browsing. The Treasure Spin appears at the top of a customer’s feed in the Tophatter app, and the skins they win are visible to all of the bidders on a particular product. “If you have time to spare and you’re looking for what to do in that time, we want to be top of mind in terms of a... See more
Michael Waters • Tophatter is bringing gamified commerce to the U.S.
Crypto and
In its Synthetic Media Landscape report, Samsung Next argues that synthetic media is the third evolutionary stage of media: 1. The Past: Old Media. Enabled mass distribution for a select few through TV, radio, and print. Enabling Technology: Broadcasting. 2. The Present: New Media. Enabled democratized distribution for everyone through social... See more
Substack • The Rise of Synthetic Media & Digital Creators
In a world of branded quasi-commodity products like coffee with little barriers to entry, the social interaction — or atmosphere of the store’s community — is ultimately what
differentiates a brand and creates defensibility.
Sam Blumenthal • Social Retail: Immersion & Serendipity
The desire for good advice drives Chinese consumers to turn to experts. In China, “even farmers have become influencers,” Weinswig said. “People will buy their groceries from a farmer on a livestream.”