Renee De Four

The opposite of the shotgun approach is the "sniper" approach. It means getting super-clear on who our target client or customer is, and aiming directly for them. Setting up a booth at an event where we know our ideal byuers are going to be. Sending our portfolio directly to the companies or brands we want to work with. The approach will look... See more

evinced

My ears pricked up when Giles Mcmullen suggested that while reading you close the book after every page & write down everything you remember.