Andrew Reeves
@reevesy
Andrew Reeves
Certainty - Making your customers feel secure about the quality and longevity of your product reduces the fear of disappointment or the need to frequently replace the item.
Variety - Owning items that introduce a sense of novelty to a person's life satisfies their need for variety and can make them feel more excited.
Significance - Owning something... See more
Variety - Owning items that introduce a sense of novelty to a person's life satisfies their need for variety and can make them feel more excited.
Significance - Owning something... See more
Superhuman
what’s Blackbird Spyplane about?” one of the craggy-brained replies I reach for is that we’re a newsletter brought to you by, fascinated with, skeptical of, and inextricably in thrall to modern consumer pathologies. You don’t become “the No. 1 source across all media for anti-consumerist dope-jawns recon” without standing on business amid a vortex
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According to Kapferer, “luxury is superlative, not comparative”. The beauty of luxury is that no one can definitively say whether a Louis Vuitton bag is better than an Hermes bag because that concept doesn’t even make sense
Punch Card Investor • LVMH and the Luxury Strategy
Non comparative
Curation is a form of positional scarcity that we get whenever there’s an abundance of choice of something, and the average consumer needs help finding what they’d specifically like
Alex Danco • Positional Scarcity
Scarcity makes the product appealing and curation sets it apart
Fun websites!
Sheet1 Website,Comments/description Erotic fan fiction for Microsoft Clippy on Amazon ,
docs.google.com
It’s been endlessly argued that algorithms influence too much of what we watch, listen to, read, and even think. Personal taste erodes while decision-making is outsourced to the platform. This globalization, platform persuasion, and general apathy has spilled over into all types of homogenization: the look of our coffee shops, cars, architecture,
... See moreIf we’re to resist the gravity well of banality, extract ourselves from of the containers of the past, escape the stifling grip of pre-packaged thinking, refuse to be complicit in the astro-turfing of culture, and create better, desired futures rather than merely slipstream into default ones, then what we really need is imagination. And the... See more
martin weigel • Fighting The Astro-Turfing Of Culture, The Gravity Well Of Banality, And The Stifling Grip Of Pre-Packaged Thinking — Martin Weigel
If we’re to resist the gravity well of banality, extract ourselves from of the containers of the past, escape the stifling grip of pre-packaged thinking, refuse to be complicit in the astro-turfing of culture, and create better, desired futures rather than merely slipstream into default ones, then what we really need is imagination. And the recognition that in the quest for transformation, this is the primary working method of strategy.