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Steve Jobs' presentation method: using analog planning, whiteboarding, and a simple three-point structure for maximum impact.
TRANSCRIPT
And the first thing he did was that he planned his presentations in analog. He would use pen and paper before opening Keynote and using any kind of software, and he loved drawing out his thinking on the whiteboard.
In fact, I was telling my friend Rick Gerson about this book as I was reading it. And something that pops up in this book, popped up
... See more• Tell a story instead of explaining the process.
• Only focus on one idea per slide. Don’t confuse what you’re saying by having busy slides. Use one bold sentence per slide. Instead of paragraphs of text.
• Use presenter notes as a script for your speech. Let the image/mockups paint the picture of what you’re saying in the background.
• Rehearse your
Andrea Pacheco • What I Learned as a Product Designer at Apple
One reason working with ideas is difficult is that not many people know what an idea is - even if they use the word every day.
Another reason is that there are so many competing types of idea.
When it comes to advertising and brands, there are at least these kinds of ideas. And it makes... See more
Strategy Friendsubstack.com
