Niki Dunagin

The brand is about abundance - about being a student in life. Dua is the final realization of a European pop star - embodying truly equal parts work and play, eshewing contemporary it girl capitalist side ventures (i.e., a shoddily-made skincare/makeup brand) in favor of promoting cultural and literary fluency, not likely for any large monetary... See more

The structures remain. The offices still gleam. The meetings still happen. The emails still flow. But the faith that this activity means something, that it's building towards something worthwhile, that it justifies the life hours it consumes, that faith is evaporating.

I keep meeting people who describe their jobs using words they'd never use in normal conversation. They attend meetings about meetings. They create PowerPoints that no one reads, which get shared in emails no one opens, which generate tasks that don't need doing.

We’re moving from an attention economy, where clicks ruled, to an influence economy, where credibility, clarity, and contextual insight are the new levers of growth.

Studies from Stanford and MIT show that learning triggers the same pleasure centres in the brain as music and laughter. When people feel like they’re gaining insight, they stay longer and engage more.

For years, cultural capital was built on aspiration, on curated lifestyles, designer hauls, and the illusion of ease but now we’re seeing a major shift