Mo Shafieeha
@moshafieeha
Mo Shafieeha
Training before an interview If you can't run a trial, discuss your approach with your team members after the interview to get feedback and make adjustments to your approach.
UX Booth • Remote User Interviewing Basics
business and
Governance and
- Minimizing the number of information sources consumers must touch.- Providing trustworthy sources of product information and recommendations.- Offering tools that will help consumers weigh their options.
Patrick Spenner • To Keep Your Customers, Keep It Simple
Hiring Advice and
- Discover, describe and define: In order to create effective solutions, we need to have a deep understanding of what is going on.
- Create meaningful change: In systems thinking lingo, you might call this an intervention.
- Measure: Continually learn from and adapt the system
Boxes and Arrows • Activating Change: A Designer’s Guide to Systems Thinking - Boxes and Arrows
Single Miracles Are Hard To Pull Off Getting liquidity in supply/demand for rooms & spaces was AirBnB's miracle. For Microsoft, it was the IBM OS deal. Most startups fail before they achieve their miracle.
Elad Gil • Startups & Miracles
Step1: Get Access to Potential Customers. Getting access to potential customers is easy with the right go-to-market effort if you want early access to your product or service. Start by creating a spreadsheet to keep track of your conversations with a target number of potential customers.
Greylock • “Is There a Pony in There?” Five Steps to Diligence Your B2B Startup Idea
