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Sneak Peek   What a fun project! A new interview series looking inside Figma files of the top designers. The first season includes six interviews wit

The first truth is that at least half of our ideas are just not going to work.

The first truth is that at least half of our ideas are just not going to work. There are many reasons for an idea to not work out. The most common is

So, I promise you that at least half the ideas on your roadmap are not going to deliver what you hope.

the second inconvenient truth is that even with the ideas that do prove to have potential, it typically takes several iterations to get the implementa

Too many people think the grass is greener somewhere else but grass is green where you water it, remember that.