Michela Frecchiami

Concepting is not just executing requirements

A checklist of requirements is not a design; it's a recipe for mediocrity. Design is about critical thinking. It’s about the things you decide NOT to include. Great designers know how to strategically question requirements, say no, and prioritize what really matters. The first step is to have a clear

“One of the superpowers a designer has is to envision a world that doesn’t yet exist and lay out the steps to get there and make it a reality.

There’s a piece of that that means some designers never really settle for accepting reality as it is, and they do what they can to influence and shape reality into one that’s closer to what they like.”

Dan

When someone offers you a challenge, don’t think of all the reasons why you can’t do it. Instead, say, ‘Yes!’ Then figure out how you’ll get it done.” This is the foundational principle for leading with a yes. — Tom Greever

Design matters because it helps us solve problems, think creatively, understand the world around us, develop empathy, and be critical. Just as you would hire an architect when building a house, design plays an important role in creating functional, beautiful, and meaningful solutions in all aspects of life.

Ben Shih

Satisfaction does not come from money, rewards, status or praise; it comes from impressing yourself. Mistaking the former for the latter is a source of enormous misery.

Julie Zhuo

A concept is strategy, visualized

Great designers are able to distill the essence of a strategy and transmute it (through a mockup, a storyboard, a sentence, a quote, a metaphor, or a story) into a form that stakeholders can grasp and embrace.

https://www.doc.cc/articles/concept?utm_source=substack&utm_medium=email

Accessibility isn’t addressed only to people who have permanent impairments. We all have impairments in certain situations, i.e. when we have sore throats virtual assistants can’t understand what we have said. Screen glare, driving, cooking, at loud bar…Accessibility helps all people, without distinctions.

Taking a chance on a person is making a bet not on what they are now, but the potential of what they can become.

David Hoang