Different growth phases demand different leadership strengths. In our early stage, we needed 0-1 energy, fast-paced execution, and incredibly high velocity to define a new category. Now as we scale, we require operational rigour, technical depth, and a scalable culture to support our enterprise customers. This transition optimises our leadership... See more
This influenced what Indian society chose to celebrate and reward. When societies want to encourage certain outcomes, they need concrete, visible proxies they can reliably celebrate. In market economies, wealth often serves as a reasonable proxy for value creation - while imperfect, it's generally difficult to accumulate wealth without providing... See more
The death of the press release
Why launching products on social media is the only way to go
Recently I've been working with a lot of early startups as part of A16Z SPEEDRUN — our accelerator focused on the intersection of TECH x GAMES — and many of these teams end up launching their products during the 3... See more
Crucially, because Meter is vertically integrated, customers can spend 3-4x as much with Meter as they would with legacy vendors . There are a number of reasons for this:
Meter sells customers more parts of the stack than a traditional vendor would, so they keep more of the value.
It can increase margins by cutting out layers up and down the stack.
Your entire strategy is downstream of your ideal customer profile. For any decision (marketing and beyond), ask yourself what your ICP wants and what will be useful to them. You need to create your brand for someone. For us, that's product engineers at high growth startups.