Andy Reid

Multisensory marketing

Play will also help consumers move from a mindset of ‘what is’ to ‘what if?’ and experiment with new boundaries, reimagining the world not only through AI but also KI (kid intelligence, which cherishes the virtues of childlike wonder)

trompe l’oeil

incantatory

In the context of these many cores, as Chance Townsend writes for Mashable , “through its name, Corecore makes itself sound like the antithesis of genre itself; its content can be anything, and its creators can use any type of media to convey a central premise.”

•

1y ago

Is there a name for this sort of weird, gen-z brainrot yet incomprehensibly sad sub-genre? It’s super unique and I’d almost call it its own musical movement, but I don’t know anybody who listens to it so idk what to call it

Digital esoterica refers to specialized, obscure, or highly technical information, tools, or knowledge within the digital realm that is primarily understood or appreciated by a small group of experts or enthusiasts with specific expertise.

Mason Noel, noted by media writers to one of the aesthetic's earliest creators, wrote in an Instagram Stories post that "the whole point of [corecore] is to create something that can't be categorized, commodified, made into clickbait, or moderated—something immune to the functions of control that dictate the content we consume and the ideas we are... See more

The sound created was different from the mainstream, with a grittier and darker sound that results from a lack of production. SoundCloud rap is a lo-fi, melody driven, distorted sound with lyrics that usually focus on repetition and less on content.