Luc Cheung

How to identify your invisible asymptotes

One way to identify your invisible asymptotes is to simply ask your customers. As I noted at the start of this piece, at Amazon we honed in on how shipping fees were a brake on our business by simply asking customers and non-customers.

Here's where the oft-cited quote from Henry Ford is brought up as an... See more

Every few years a great unbundling occurs

In 2010, Andrew Parker wrote a defining post about the "unbundling" of Craigslist where he outlined the opportunity to carve out niche products from broad horizontal networks like Craigslist. The broad networks are everything to everyone, the niche ones are something special to a certain group. If you add... See more

Ideas sometimes seem to need days or weeks or months to get to a point where they feel fully formed. If you try to force a solution to a problem into a preset window of time, you will almost certainly reach a suboptimal solution.

I’ll often have ideas sitting in my focus folder for weeks or months and keep tossing thoughts into them, and then one... See more