Lorenzo Santos
@lordranzo
Resonance wave surfer 🌊
Lorenzo Santos
lorenzosantos.com
Tech industry's lack of originality in branding and the importance of drawing inspiration from diverse sources outside one's own industry
TRANSCRIPT
It was like, wait, this is a consumer tech company. They're creating a browser. They have this like, you know, cursive logo mark. It just stood out immediately, right? And you could tell that it was inspired.
It wasn't like they were the first company. They weren't the first company in the world to name themselves like the blank company, but they
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