Keely Adler
@keelyadler
brand strategist by trade; time-traveling futurist at heart. core team @ RADAR. find me most places @keels223.
Keely Adler
‘Engaging with the future … imagining that we are willing to author it together as opposed to having it given to us, is important. And “radical”’ is to say that we should be ambitious and slightly crazy and idiosyncratic about how we think that future could be,’ he told me. ‘It shouldn’t just be a future imagined by politicians, technologists and
... See moreRob Hopkins • From What Is to What If: Unleashing the Power of Imagination to Create the Future We Want
Life doesn’t feel certain, but it feels succulent. Life doesn’t feel assured, but it feels vivacious.
Martin Shaw • Navigating the Mysteries
In the worst of these conditions, knowledge is wielded as a tool of power through which education systems can actively oppress entire populations, preventing the awareness of their own agency in their lives.
Seth Goldenberg • Radical Curiosity: Questioning Commonly Held Beliefs to Imagine Flourishing Futures
The metaverse is always about shared experience, about doing things with other people in the digital space. You need context. If you just put people in a blank room they’ll stand there and stare at each other. You need some sort of context to do something together. The most common way that happens today is in the gaming space. A lot of games on... See more
Dean Takahashi • Craig Donato interview: How Roblox navigates brands, UGC, and the metaverse
With this sort of amenity-rich cocoon, there is a relentless focus on the object, absent of any context or community. The future of mobility is assumed to be car-dependent, while a vision based more on public transportation is thought to be old-fashioned. But isn’t planning for the car the thing that is most out of date?
Medium • There Are No Cars in Wakanda
Squad culture is the antithesis of neoliberal individualism. Millennials are healing from decades of irony poisoning, rediscovering what it's like to have generative, exploratory relationships with one another. Younger generations are already imbued with extremely powerful squad energy, equipped with formative experiences in Minecraft, DOTA 2, and... See more
otherinter.net • Squad Wealth
companies do not operate in vacuums. They read, and write, culture. And there’s now harsh pressure, if not a responsibility, to actively participate in and help build shared preferable futures.
Matt Klein • The Radical Potential of Semiotics & Cultural Strategy
Mass engagement ≠ cultural resonance
The popularity of tradwife or Richtok is our desire for economic stability wrapped in fantasy. For marketers, it’s crucial to examine the symptoms from a macro-level to make sense of culture online.
Follow @eugbrandstrat for more insights on how brands... See more
instagram.comAs we shift to a cookieless future, it’s time to find—and support—your fans.