Keely Adler
@keelyadler
brand strategist by trade; time-traveling futurist at heart. core team @ RADAR. find me most places @keels223.
Keely Adler
@keelyadler
brand strategist by trade; time-traveling futurist at heart. core team @ RADAR. find me most places @keels223.
I’ve found that when a marketer describes their favorite brand account, it’s usually out of admiration for their strategy. But when a customer describes their favorite brand account, it’s usually out of practicality. They are learning something. They are being immersed in the brand’s world. They are hearing about sales and product updates. They are
... See moreIn other words, good writing isn’t about sophisticated sentences or complex ideas; it’s about unifying all elements into a coherent whole. You can write a poignant, lyrical, oblique sonnet about the rain, but if your purpose is to inform newspaper readers about the weather forecast, that’s not good writing.
When we claim that there is, on one side, a natural world and, on the other, a human world, we are simply proposing to say, after the fact, that an arbitrary portion of the actors will be stripped of all action and that another portion, equally arbitrary, will be endowed with souls
In a cultural interregnum, we are all activists—stakeholders in our own future, working to advance society toward a greater good.