Kassen Qian

Problem 1: Meeting efficiency - Having every team present their updates also wasn't going to work.

Steve Jobs used this pricing strategy to sell 40 million iPads: Price Anchoring. What it is & how to use it: 🧵

Cross-functional teams: people can work on different parts of a system in parallel.

You’re an engineer: companies want PMs who can roll with engineers, speak the same language, grasp the technical concepts (and problems and opportunities) quickly, and by so doing gain the respect and trust of the people actually moving bits around. The best PMs are culturally engineers

You’re a super user: Eat your own dog food and talk to people who do too.

There are idiosyncrasies of software development that are invariant even as technique and technology improves, and so you are bound to recapitulate these patterns eventually.

The biggest risk is building the wrong product - a product that doesn’t delight our users, or doesn’t improve success metrics such as user acquisition, user retention, etc. We call this “product risk". The 4-stage model helps us drive down risk and get products out the door quickly.