Minsuk Kang 강민석

The audience comes last. The audience doesn't know what they want. The audience only knows what's come before. - Rick Rubin

The late surgeon Sherwin Nuland, in his classic book How We Die, lamented, “The necessity of nature’s final victory was expected and accepted in generations before our own. Doctors were far more willing to recognize the signs of defeat and far less arrogant about denying them.” But as I ride down the runway of the twenty-first century, trained in

So much genius and money has gone into a metaphor that assumes the zenith of humans desire to be status and likes and influence and conven- ience and efficiency. Humans want all those things. But we also want to be inspired. To be delighted. To express our deepest desires. To seek truth. To be moved. To create. To be challenged.