- In 2014, my team and I had been digging into retention for our new HubSpot Sales product. The more we unearthed, the more I realized how critical improving customer retention was to blowing out the product’s growth story.
"When building communities, one mistake people can make is not being in the community and not having a sense of what the real problems are and the instincts that guide product,"
- Keep notes on what you read. You can do this however you like. It doesn't need to be a big production or a complicated system. Just do something to emphasize the important points and passages.
- At the heart of every company there is a growth engine with a test/learn process. - When growth is in your títle you better be growing or you’re not doing your job right.