Jordan Bester

So, what do you put on it?

- The point is, knowing that Paid Marketing is highly addictive and hard to scale down, all of us in the industry should always be thinking about the 2nd or 3rd channel, in addition to organic/WOM, to give us a way to wean off an ever-increasing ad budget.

" Mundane as it sounds, that's the most powerful motivator of all, not just in startups, but in most ambitious undertakings: to be genuinely interested in what you're building. This is what really drives billionaires, or at least the ones who become billionaires from starting companies. The company is their project. "

Learn from Dropboxs' own @drewhouston.

"Who qualifies as an “audience”? Customers, for sure, but you can think more broadly by asking this question: Whose opinion do you care about? "

Virtual Fashion pushes the limits of creative idealism, removing restrictions around material malleability, a humanoid colour spectrum, or as previously mentioned, gravity.

Steve Jobs: The more dependent Google is on Apple, the better October 10, 2008

" “The biggest thing I noticed over the last year and a half, since we started Venice, was that artists needed a lot more alongside just distribution. We decided to build a more holistic solution to it. That’s what created the idea around the [Venice] Collective.” "

• Your idea is not valuable, at all. All value is in the execution. You think you are an exception; you are not. You should not insist on an NDA to talk about it; nobody serious will engage in contract review over an idea, and this will mark you as clueless.


• Charge more. Charge more still. Go on.


• Investors in venture-back companies are purchasing

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