Jordan Bester

- It isn’t just about retaining more users, it impacts every facet of your growth model and has multiple layers of impact on the health of any business. In fact, retention is one of the key factors that determines the long term success of any startup. Retention will make or break your company.

Fashion houses can implement Made to Order models based off their virtual best sellers; for consumers sure they want to wear that cerise ballgown to their sister’s wedding, rather than solely in an Instagram post. Equally, if consumer’s whim buys are catered to by cheaper virtual garments, they have more to invest in their higher-priced,... See more

In the near future, you’ll be able to wear virtual clothes in real-time, and in motion. You’ll also be able to ‘own’ the digital assets rather than just having your payment amount to one-photo, and change from garment to garment.

- Spotify offers a great example of how retention can improve monetization for freemium models. When you sign up for Spotify for free, they serve you ads, many of which target you to upgrade to the premium ad free service. Let’s walk through two different scenarios demonstrating how improvements in retention impacts monetization for Spotify.

Here's what we can learn from Dr.Seuss:

Steve Jobs: The more dependent Google is on Apple, the better October 10, 2008

• Your idea is not valuable, at all. All value is in the execution. You think you are an exception; you are not. You should not insist on an NDA to talk about it; nobody serious will engage in contract review over an idea, and this will mark you as clueless.


• Charge more. Charge more still. Go on.


• Investors in venture-back companies are purchasing

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"Professionals stick to the schedule, amateurs let life get in the way. Professionals know what is important to them and work towards it with purpose, amateurs get pulled off course by the urgencies of life." - James Clear