Jordan Bester

1. Why create a growth team?2. What’s the difference between a “growth hacker” and a growth team?3. What’s the difference between growth and marketing/product/whatever?4. Where should growth teams focus?5. I’m starting or joining a growth team! What should I expect?

- According to Young, innovative ideas happen when you develop new combinations of old elements.

New web3 users who earn tokens through games and NFTs will likely choose to save those tokens in DeFi protocols vs tradfi banks given the better rates and user experience, growing the number of DeFi users.

- Experiment with different formats . “You don’t need to organize a massive virtual conference to get people together. Start with a simple discussion group on Zoom and see how that goes. Try hosting an Icebreaker speed networking session.

- Spotify offers a great example of how retention can improve monetization for freemium models. When you sign up for Spotify for free, they serve you ads, many of which target you to upgrade to the premium ad free service. Let’s walk through two different scenarios demonstrating how improvements in retention impacts monetization for Spotify.

20-Year Roadmap helps you think long-term. What, How, Why reminds you why your company exists.

- “The partnership is a true demonstration of the pace at which the music industry is embracing Web3.- “We’re thrilled to open up the LimeWire NFT ecosystem to Universal Music Group artists and fans with our easy to use marketplace and can’t wait to see the first creative projects being launched on the marketplace.”

“These Key Cards not only provide entry to the world of KINGSHIP, they are also an entirely new way to introduce artists and music.

Next, you’ll add detail: Top 3 Values makes your why more specific. Top 3 Audiences helps you prioritize the target for your brand.