Joey DeBruin

We are an exceptional software development team. But, we now also need be an excellent customer development team. That’s why, in the first section of this doc, I said “build a customer base” rather than “gain market share”: the nature of the task is different, and we will work together to understand, anticipate and better serve the people who trust... See more

The hard part about figuring out what customers want is figuring out that you need to figure it out

Internet monetization is somewhat like a Soviet election: It doesn’t matter who clicks and where, it’s who counts those clicks that matters.

As you build newthing you will discover that building a newthing is a strange act where the harder you go about trying to do it, the harder it becomes. It will resist direct force and control. The more you relax and allow it to speak through you, however, the easier it will be.

Focus accelerates the accumulation of skills and accurate world models. In open-ended domains, such as writing, relationships, or business, there is nearly endless room for skill growth.

With a more decentralized structure, modern idea machines can “arm the rebels” right where they are, instead of hiring them into a foundation. The popularity of so-called regrantor programs (i.e. scout programs) reflects this trend, where talented individuals are given funding to make grants on behalf of the grantmaking organization.

The brokerage model is what we employed at Fundera. There are several distinctions between brokerages and marketplaces, but a key one is automation versus people-intensive. Marketplaces are fully automated. You can complete a purchase as a buyer without ever speaking with a person. Everything is magically taken care of for you by software. But in... See more

This is the overall promise of your startup. Expert level performance through appropriate use of your software to speed up a defined part of a businesses’ key workflow.