Joey DeBruin

The Web of the future however will be about individual creators, their creative, and their audiences. It will also be about brands and developers, and their direct relationships with users and consumers. It will not be about gated publisher platforms, ad networks, and middle-men data brokers. That lot will (hopefully) be replaced by open protocols... See more

By the mid-20th century, foundations had reached the height of their power and influence, triggering a congressional investigation into whether foundations were manipulating public opinion and thought. The lawyer Rene Wormser, who wrote the final report, described foundations as a “cartel” that threatened to direct our entire intellectual and... See more

The best lead generation companies usually have some combination of a distinguished and highly trusted brand and a proprietary channel or value proposition they use to acquire customers that competitors cannot replicate. These companies typically have staying power and defensibility, are highly differentiated, and immensely more valuable than... See more

Much of this knowledge is highly specific, and isn't captured in the literature. We can call this 'tacit' knowledge. To this end, science isn't really the literature - the literature is a partial representation of what we know. The full range of what we know lives inside the minds of researchers.

Words are a lossy medium for describing rich, multidimensional ideas.

Let’s say Farcaster, or other Web 3 social media like it, wants to run ads for the free version of the product. Rather than going out and building an entire ads system (as Facebook and every other social media publisher had to), they can use the composability and permissionlessness of Web 3 to spin up monetization quickly. Assuming an attribution... See more

This is never how it actually happens, but you get the idea. Startups should receive risk capital to literally derisk certain aspects of the business.

However, over the last decade or so, something shifted. Traditional venture funds that specialized in early-stage risk started to add buckets of “growth equity” that were supposed to be utilized for... See more