Joey DeBruin

The downside of lead generation businesses is that they can be a race to the bottom if they're in a crowded and competitive market. The barriers to entry are essentially aggregating supply (i.e. buyers of leads or businesses willing to pay for new customers) so there is little in the way of defensibility. The other downside is that they are very... See more

It's time to invent the GPS for the internet.

if you come from a culture where the ‘argument is war’ metaphor pervades thought and language, then you’ll defend your position at all costs and attack your opponent with the hopes of total victory. But if you come from a culture where argument is seen as a dance, perhaps your behavior and expectations would radically change.

For example, say you’re building a product for a niche market worth “only” $50 million. Who will invest in you?- VCs won’t touch you because the math doesn’t work out — they need investments that have a shot at returning the portfolio.- Banks won’t touch you because they only know how to underwrite going concerns — businesses with operating... See more

This is the overall promise of your startup. Expert level performance through appropriate use of your software to speed up a defined part of a businesses’ key workflow.

Belief in oneself and one’s vision for how the world could be different is what fosters a cult — or what I like to call the “atomic unit of human coordination.”