Joey DeBruin

The planning fallacy describes our natural bias when forecasting our own productivity: we focus on the best-case scenario, or something dangerously close to it. Rarely does that scenario play out.

Q: Is it better to target a small market or a large one? In the clip below, Peter Thiel (billionaire venture capitalist and co-founder of PayPal and Palantir) describes his framework for evaluating markets: “It’s always a big mistake going after a giant market on day 1. That’s… Show more

Regardless of your GTM approach and the type of users teams end up choosing, my core view on building AI-first companies in 2022 is that outside of the core team dynamics above, pace and conviction will be what dictates success.

The pace of innovation means having the time to see validating data will be nearly impossible, and thus teams must build... See more

The best example of this alternative product is Indie.VC, run by Bryce Roberts. Over the course of 6 years, Indie invested in 40 companies. It held the two key components of limited fund size and gave equity optionality through redemption clauses or equity buybacks. The results are encouraging, with a 51% IRR and 4.3x TVPI, while 87% of the... See more

What if we had a “US Department of Experiments” with the power to grant temporary waivers from Federal, State, and City laws — when safe and ethical to do so — for the purposes of learning what policy interventions actually work?

The fact that there is a newthing has come to feel like a certainty, even as we cannot fully perceive it. This will spark a search for underlying structures, analogs, and ways of being that feel natural to this newthing.

Does the newthing exist in this context or some other one?

Is it a newthing that’s meant to run all the time or is it more seasonal... See more

Why would any company pay when they could get software for free? And yet we saw the opposite: open source software enabled an explosion in software products that yes, people paid for.