Joe Maceda

J

Joe Maceda

@joemaceda

Media guy, marketing pro, culture considerer, non-believer.

Founder of Reason & Whimsy LLC

reasonwhimsy.substack.com

The Apocalypse Is Here, and It’s One Big Cult

nytimes.com
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Why Prudential’s head of paid media can’t wait for AI agents to handle measurement

The "contentification" of marketing and decline of brand strategy

Mara Dettmannopen.substack.com
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Sydney Sweeney’s New Soap Collab Will Be Made With “Her Actual Bathwater”

hollywoodreporter.com
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Disney+, Hulu Expand Subscriber-Only Perks and Sweepstakes with ‘Freakier Friday’ Movie Premiere Tickets, Disney Cruise Vacations and More

Rudie Obiashollywoodreporter.com
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Shit’s Gonna Get So Fucking Weird and Terrible

Uncertain Ericsonderuncertainly.substack.com

The Creator A-List: The 50 Most Influential Influencers

hollywoodreporter.com
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