Jippie Baas

What if you could fold up your home and take it with you wherever you go? I pondered that question as I looked at the current exhibition of works by Do Ho Suh at Tate Modern. Do Ho Suh (b. 1962), who was born and raised in Korea and went on to also live in Europe and the US, explores the concept of home through his wor... See more

I’m making a tamagotchi with tools that’s helping me reduce my phone addiction

Prague Subway. Advertising projected on the wall of the tunnel while the train is running. Line B #bokehcity #darkshinemag #pragueatnight #pragueatshadow #praguecityblues #noticenight #prague #noirfilm___LI... See more

The Anti-Playbook For Engaging with Cult Followings: @jonbellion I know, I know… I'm sure there are other artists doing stuff like this. But that’s the point of these types of communities. They feel isolated. Exclusive. I know this ... See more

FLASH BOB SANDSTORM This world is too cold and harsh for us not to light our own matches and keep each other warm. 🫂🫶 Shout out the lovely people who showed up on a cold rainy day and decided to be vulnerable and make some fun with us. We love you! 🎥 Captured... See more

Did I get it right this time?🔥👀 idea by: @sirowott !!!

What if taking the stairs felt like playing a tune? This clever intervention turned an ordinary staircase into a giant piano. The result? 66% more people chose the stairs over the escalator. A brilliant example of how fun can nudge us towards healthier habits.

This case study reveals the power of adaptive marketing strategy. Kit Kat now controls 6.1% of Japan’s entire confectionery market - remarkable for a foreign brand competing against century-old Japanese companies like Meiji. The strategic breakthrough came from hiring pastry chef Yasumasa Ta... See more

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