Jason Bergman

On the brand side, long-term partnerships streamline sourcing and negotiations, two of the most time-consuming aspects of influencer marketing. With creators already locked in, brands can move quickly on short-turnaround activations and capitalize on real-time trends or cultural moments.

https://lindseygamble.beehiiv.com/p/are-long-term-influencer-p

The breakthrough came when I called a team meeting and proposed something radical: focus 80% of our attention on breaking this one constraint and only 20% on everything else.

In general, your best weapon against these monsters is determination. Even though we usually use one word for it, determination is really two separate things: resilience and drive. Resilience keeps you from being pushed backwards. Drive moves you forwards.

"The strategy required to find a great opportunity (lots of saying yes and exploring widely) is different from the strategy required to make the most of a great opportunity (lots of saying no and remaining focused)."

The Zone 2 Practice Session

Confession: I’m a nervous public speaker.

Every single time I’d get up to do a presentation in school or my early career years, I’d feel a familiar sensation—my heart would start racing, my breathing would quicken, and my face would get hot. I’d manage it to the best of my ability, but I never felt confident or comfortable

Social media consultant Charles Miller on balance:

"Spend a handful of hours a day going fast. Crush a gym session. Do deep work on a project you care about. Spend the rest of the day going slow. Take walks. Read books. Get a long dinner with friends. Either way, avoid the anxious middle where you never truly relax or truly move forward."