Itay Dreyfus

There’s an activity that the Barrel partners have been doing for a while: reaching out to a couple of contacts per week. These have typically been former clients, industry acquaintances, other agency operators, investor types, old friends and classmates, etc. It’s been a practice we’ve kept up weekly since 2017.

It’s generic list of links, black and white monospaced font, and ALL CAPS headlines have survived every trend, every fad, every movement, every era, every design do or don’t.

I made >30k on the Internet yesterday. AMA. https://t.co/2dUQJCsA5i

The site feels like a chaotic newsroom with the cutting room floor exposed. I think that’s part of the excitement — and good design.

How many platforms had a distinct voice?

I have some great memories of talking about “investing in things that doesn’t change”