Isabelle Levent
@isabellelevent
Isabelle Levent
@isabellelevent
Thoughtful attention to detail requires discipline and objectivity. It entails accepting standards and limitations that forbid the indulgence of impulse or whim. It is this selflessness that, in connection with bullshit, strikes us as inapposite. But in fact it is not out of the question at all. The realms of advertising and of public relations,
... See moreTech Ethics and
Creativity is the ability to come up with ideas or artefacts that are new , surprising , and valuable .
As part of this model where the ‘back-end’ gets more attention than the artefact, a systematic dismantling of the myth of ‘the artist’ as a stand-alone genius, standing above, or aside from the world, needs to be enacted.

Strict synonymy, or even a drop-in replacement word, is not essential for most writers, who instead may use a thesaurus to expand an idea or discover a new one.