Isabelle Levent

OpenAI, which has been accused by its peers of releasing tools to the public with reckless speed, is particularly good at designing interfaces for its models that feel like magic. “It’s a conscious design imperative to produce these moments of shock and awe,” Crawford says. “We’re going to keep having those moments of enchantment.”

Even when these paragraphs fail, they make her interested in the story again. She’s curious about this computer-generated text, and it reignites her interest in her own writing.

Allen feels the same way. “I believe if you focus on the negative with AI, then that will come true,” he says. “And if we get more people focusing on the good and positivity that we can do with it, then that will come true.”

What’s difficult is to state our aesthetic values clearly enough to enable the program itself to make the evaluation at each generation.

In particular, anthropomorphizing the AI system mitigates the responsibility to the artist, while bolstering the responsibility of the technologist. Critically, this suggests that the responsibility that will be allocated to individuals in the creation of AI art will be dependent on the choice of language and framing used to discuss it

Maybe the creative work is now to figure out ways to nudge AIs into being weird and interesting rather than producing inane imitations of the most ordinary human writing