Ilana Ettinger
@ilanaettinger1
Ilana Ettinger
How to do it: 1. Define a larger cause. 2. Articulate the problem better than anyone else. 3. Attack the status quo. 4. Define a category. 5. Build the right team. 6. Use “grassroots” customer testimony. 7. Release news in lightning strikes, not dribs and drabs. 8. Organize events to focus attention.9. Nurture your community. 10. Pick noble... See more
David Sacks • Your Startup Is a Movement
How to Become Indistractable
growthpathlabs.comCompany Culture and
Hell is a collection of individuals who are spending the bulk of their time working on a task they don’t like and are not especially good at.
David Graeber • On the Phenomenon of Bullshit Jobs by David Graeber (366ES) — Atlas of Places
A world without teachers or dock-workers would soon be in trouble, and even one without science fiction writers or ska musicians would clearly be a lesser place. It’s not entirely clear how humanity would suffer were all private equity CEOs, lobbyists, PR researchers, actuaries, telemarketers, bailiffs or legal consultants to similarly vanish.... See more
David Graeber • On the Phenomenon of Bullshit Jobs by David Graeber (366ES) — Atlas of Places
For instance: in our society, there seems a general rule that, the more obviously one’s work benefits other people, the less one is likely to be paid for it. Again, an objective measure is hard to find, but one easy way to get a sense is to ask: what would happen were this entire class of people to simply disappear? Say what you like about nurses,... See more
David Graeber • On the Phenomenon of Bullshit Jobs by David Graeber (366ES) — Atlas of Places
We have instinctual responses to help us choose the objects that meet our most basic needs—when we’re hungry, we seek food; when we’re cold, we want warmth. But there is an entire universe of desires for which we have no instinctual basis for choosing one object or another. For these objects of desire, Girard saw that the most important factor in
... See moreLuke Burgis • Why Everyone Wants the Same Things
To be sure, we’re seeing the erosion of the ideal of an employee whose family responsibilities are kept tastefully out of sight.
Joan C. Williams • The Pandemic Has Exposed the Fallacy of the “Ideal Worker”
marketing and