Getting onboarding right means knowing precisely what people want to accomplish and then putting all your energy into getting them there in the most effective way.
Apps have become an intimate part of our everyday lives. We wake up with them, eat with them, pee with them, and go to bed with them. Software has eaten the world, and many seem ready to hail this as the golden age of Design
The world of apps today is entirely domestic beers. Every app is designed to appeal to everyone. Which is another way of saying they're designed so as to not offend anyone
Good writing is meditative writing. It’s a polished and cohesive train of thought, devoid of superfluous babble. If intrusive thoughts make their way into your writing and you neglect to edit them out, your work will suffer. Quality writing does not arise from a stream of consciousness or absent-mindedness. It’s a practice of meditating on a specif... See more
the design field (digital or otherwise) has struggled for decades to achieve an invisible, and dare I say, imaginary seat at the table. In our efforts to get business to take us seriously, we have distorted the true value of design, which is what makes it unique in the first place. The true value of design, however, was never to find a single solut... See more
To understand and explore and not just work towards finding “the” solution.
We are always telling stories, whether we realize it or not. We might as well get good at it. Good stories win people over. They provoke and inspire and inflame the human spirit. It’s a tremendous source of power.