Your goal should be to welcome people into your product in a way that excites them to become lifelong customers. Excitement is achieved through a delightful onboarding experience.
Apps have become an intimate part of our everyday lives. We wake up with them, eat with them, pee with them, and go to bed with them. Software has eaten the world, and many seem ready to hail this as the golden age of Design
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Also, a well is an apt metaphor, because wells aren’t the value, they’re the container for the value. All the internet’s deepest wells sell their water — you and me . As much as every company likes to claim innovation and the technorati love to label innovators, innovation is not what’s happening here. Not really. The internet wells all do the same... See more
This inclination towards external stimulus, even if harmful, highlights the reluctance many people have towards quiet introspection. I could only speculate that some of my workaholic acquaintances fall into the same category as those who would prefer self-inflicted discomfort over stillness. They continue to shoulder an increasing workload, even... See more