Apps have become an intimate part of our everyday lives. We wake up with them, eat with them, pee with them, and go to bed with them. Software has eaten the world, and many seem ready to hail this as the golden age of Design
Create a compelling onboarding experience by knowing and translating your vision to new members, making them feel welcome, and being clear about what you want them to know.
When I use your app, I don't want to see your company's KPI. I want to see your point of view. The world should know that you made it. People should feel your passion vibrating off the screen
The world of apps today is entirely domestic beers. Every app is designed to appeal to everyone. Which is another way of saying they're designed so as to not offend anyone