To understand Product Design, you need to understand the tech industry.
The underlying appeal in software as a business is scale . With zero marginal costs, you can build your product just once and put it in the hands of billons. The goal is scale, and the strategy is growth.
But this strategy of endless growth cuts against one of the fundamental pri... See more
Getting onboarding right means knowing precisely what people want to accomplish and then putting all your energy into getting them there in the most effective way.
The world of apps today is entirely domestic beers. Every app is designed to appeal to everyone. Which is another way of saying they're designed so as to not offend anyone
Our entire existence is shaped by the orientation of our attention. Each day unfolds as a culmination of the things we choose to focus on from when we wake up until we fall asleep.