Lisa Grimm

@grimmtidings

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“Food makes people happy,” @Gabbriette tells #BritishVogue. Plus, “eating is sexy.” The girl of the moment, model and Instagram chef invited Vogue along as she picks up supplies during a stint in London, before making her favourite breakfast of fluffy scrambled eggs on sourdough. Click the link in bio to watch the full episode of ‘The Secret Lives... See more

instagram.com

Independent internet-native creators leverage the internet’s frictionless content creation and distribution, but they’re still trapped by traditional business models like subscriptions and advertising.

A subscription model is based on the promise of the production of future gated content. A publication or creator is paid to continue production, not... See more

Author Address • Luxury Media

While some innovations naturally fit on the blockchain, others, though appealing, don't align with the practical needs and preferences of most users.

Although at one point, we all believed everything needed to be onchain.

Reality is that most people don't care about that. Values like trustlessness, transparency, censorship resistance, and self... See more

How to profit from the AI boom in crypto 💥

At the end of the day, marketing leaders care about data, discovering new ways to think, and being able to make connective pathways through traditional marketing funnels—and that’s what my expertise is in.

Why Campaign Assets Underperform

Charging directly > Ads

While platforms that depend on ads must harvest attention any way they can, platforms that depend on people’s willingness to pay have to generate trust and value.

Directly charging creates high expectations from our customers and in aspiring to meet those expectations, we are held accountable to deliver a product that you... See more

Notion – The all-in-one workspace for your notes, tasks, wikis, and databases.

What started as a trickle of evidence has become a deluge of research over the past couple of decades showing that emotions and food are inextricably entwined. Knowing the science empowers us to appreciate and use food's massive effect on how we feel emotionally.

Let's Turn Emotional Eating On Its Head

universal

What's also interesting here is the mental model shift: People typically mint for a combination of patronage and profit—they want to support creators and the work they want to see more of in the world, and minting has traditionally been a way to do that, with provenance to prove it. However, there's also the desire to potentially profit from being... See more

before i work on myself does anyone like me unhinged

For creative people this hits especially hard as social media’s invention of “personal brands,” “influencers,” and the “Creator Economy” turned the few remaining aspects of life that hadn’t yet been marketized into the last ways we could make a living without working for somebody else. Gradually and then suddenly creative people found themselves... See more

Sell out without selling out

The internet certainly played its part. As we spend increasing hours buried in our computers the very fact that food can't be consumed virtually gives it a special resonance. You can, of course, post pictures of what you’re eating - people do that by the millions - but that’s no substitute for the scent of onions caramelizing in butter, the sound... See more

Food Writing Grows Up

food culture