Glen Cassidy

Always worth remembering.

"Attention is cheap, memory is expensive."3 things:1. It's a statement that moves us on from James Gleick's quote "When information is cheap, attention becomes expensive", highlighting in an era of information overload, the abundance of data makes human attention harder. However, with everyone chasing attention, who's looking after memory?2. Brand... See more

We are not guiding people down a path; we are planting memories in a probabilistic field. Every exposure is a chance to create or refresh one of those memory structures. Most will fail, a few will stick, and the ones that stick will determine market share.

Creativity versus imagination

Creativity typically refers to applied problem-solving, often operationalized through practical techniques. It is possible to train creativity like a muscle—to generate novelty through recombination, transformation or adaptive iteration. Creativity thrives within constraint and is usually focused on producing outcomes.... See more

Google is trying to kill the 10 blue links. Twitter is being abandoned to bots and blue ticks. There’s the junkification of Amazon and the enshittification of TikTok. Layoffs are gutting online media. A job posting looking for an “AI editor” expects “output of 200 to 250 articles per week.” ChatGPT is being used to generate whole spam sites. Etsy... See more

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