Taste is how you live a congruent life. Not in the sense of brand consistency, but in the sense of spiritual alignment. You can change your mind. Explore new spaces. But your values stay intact. Your center holds.
We associate aesthetic with surface. But good taste is deep structure . It’s the throughline in someone’s life. You can see it in the design of their home, the cadence of their speech, the way they treat people, the books on their shelves.
Rick Rubin talks about life through “the prism of self.” Not as a fixed identity, but as a set of lenses you rotate depending on context. You’re not one thing. But your taste should still feel you—across rooms, across mediums, across seasons.