Emilie Kormienko

We are witnessing the birth of the internet of money. It’s here, growing and maturing. You can use it right now.

Minimizing friction is merely one means to a great user experience. The goal of any design is not to minimize friction, it’s to help the user achieve some end. Reducing friction is often consistent with that end, but not always.

Specifically, the franchise model allows businesses to monetize their brand equity and create new, high margin licensing products that provides leverage on its existing fixed costs. In the process, certain cost centers (like marketing spend) turn into revenue drivers (through trademark licensing). At this point, the business crosses the chasm of... See more

Another risk worth noting is that once a social token is issued and freely traded, it is subject to market fluctuations which can at times be heavily driven by speculation. This can potentially negatively impact a community. It’s important to think through how having a freely traded token can affect community morale and cohesion. There are ways to... See more

Blockchain is an immutable, digital ledger that facilitates the process of recording transactions and tracking assets in a network; it is updated and shared across many computers in a network. 

How might I find deeper happiness? The science points to an answer in the abstract: Find more community. Deepen your connections with others. Be with others in meaningful ways. Find rituals to organize your life. It will boost your happiness, give you greater joy, and even add ten years to your life expectancy, science suggests.