Dwayne Hogan

# marvel

The marvel enterprise is a great model for business.

• It's a collection of franchises

• Each franchise is a story

• Each story is delivered in a way that fulfills the consumer

• Each story is distributed

# blockbuster content

Michael Simmons original blockbuster content idea was about him spending 10s of hours on every article. What if i did the same. Walking, listening to audiobooks, taking notes. Then connect them in sublime or obsidian canvas. Then have ai write.

# client fulfillment

This isn't just the system and processes for work. It's your way to help people feel fulfilled.

When we build something that finally solves a problem in our lives we not only solve the problem, we fill a feeling fulfillment. That we finally made progress on something. Our client fulfillment system should be designed to help

# everything is a franchise

What if all of your goals were seen as a franchise? In the emyth, the goal is to build a franchise prototype. A turn key business that can be replicated by anyone. While you may never franchise your business, thinking from this perspective gives you direction and purpose.

What if you did the same for your marriage? You

The leaders job is to serve the underserved.

The leaders job is to give the world a new perspective. To bring order.

Fast food used to not be fast. Or consistent. McDonald's saw the world differently.

Music was consumed one way. Steve Jobs saw it another way.

# thought leadership

What if every article was a mini enterprise?

It has

• A dream

• An anti vision

• Vision

• Purpose

• Mission

• A system for “fulfillment”

• A system for distribution (“client acquisition “)