Danielle Vermeer

Product metrics can be organized into five standard categories: acquisition, activation, engagement, retention, and monetization.

Given that everyone can now buy designer handbags and new cars, the rich have taken to using much more tacit signifiers of their social position.

Andrea Cheong has made TikTok videos on topics including clothing modularity, future wardrobes and the use of mushrooms in beauty and fashion. She she made sure to stay away from traditional influencer hauls which encourage overconsumption.

Web3 is an extension of cryptocurrency, using blockchain in new ways to new ends. A blockchain can store the number of tokens in a wallet, the terms of a self-executing contract, or the code for a decentralized app (dApp). Not all blockchains work the same way, but in general, coins are used as incentives for miners to process transactions. 

Self-publishing makes it easier for you to publish “long-tail” books. With more control and upside.

Resale is growing 3X faster than retail fashion.  3X—ThredUP estimates that the global secondhand apparel market will grow 3X faster than the global apparel market.  8X—in North America, it’ll grow to $82 Billion by 2025.

Not all attention and views are created equal. Ryan at Perpetual wrote a newsletter on why Mr. Beast has fewer followers than PewDiePie and yet Pew makes $9M while Mr. Beast makes $100M+ a year. The difference? Attention vs Intention. From Ryan:

Attention is cheap . It’s easy to grab. Even easier to fake.  The impact: revenue doesn’t scale.

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