Danielle Vermeer

1. What problem am I solving?2. Whose problem am I solving?3. What benefits am I unlocking?4. What promise am I making?5. What emotion am I generating?6. What's the next action my reader should take?

Have your executive staff succinctly describe their vision, operating plan, metrics, roadmap, and resourcing needs using this straight-forward strategy memo.

Authentication needs to be quick and convenient for the sellers and reliable and consistent for the buyers. Product discovery and navigation needs to be contextualized and entertaining, either through editorial point of view or through livestreaming and social component. Visibility needs to be equal to all sellers and platforms should support in... See more

this article by @raynefq about the self being more consumable and how young women are susceptible to the tropes of a familiar identity as shown by 'complex female characters' https://t.co/lfCPMFhdBj

I spend a lot of time thinking about creating safe (in every sense of the word) digital spaces for women and non-binary people to authentically connect and share knowledge. I believe social platforms can deliver positive connections, utility and opportunity to humans.