weekly Go Flip Yourself

We believe disposable stuff will just be a glitch in the long arc of consumerism. We're powering the new wave. We are “LE NEW CONSUMER”.

culture is the operating system of society.

Like any well-designed operating system, culture is invisible to most people most of the time. Hidden in plain sight, we make use of it constantly without realizing it. As an operating system, culture forms the base infrastructure layer of societal interaction, facilitating communication, cooperation, and interrelations. Always evolving, culture is elastic: we build on it, remix it, and even break it.

As more and more spaces for meeting in real life close, we increasingly turn to digital platforms for connection to replace them. But these virtual spaces are optimized for shareholder returns, not public good.