weekly Go Flip Yourself

finally a commune with babies. about the balance between shared and private spaces.

This is a story about three dates: 1994, 2007, and 2022. And then three more dates: 1996, 2009 and 2025.

My wish is not for more founders like Yatú but for more founders to realize that they can approach their own work in a similar way to Yatú — to give themselves freedom to explore their own ideas to the fullest extent, with humor, creativity and ambition.

Not only do we have useful research that breaks the rules; we also have useless research that follows the rules. You can develop theories, run experiments, gather data, analyze your results, and reject your null hypotheses, all by the book, without a lick of fraud or fakery, and still not produce any useful knowledge. In psychology, we do this all the time.

Coming into communion with an object means forming a relationship together.