we can’t have good things anymore
On enshittification and how greed/capitalism and value are at an inverse relationship. The more successful a company becomes, the user experience gets worse
we can’t have good things anymore
You can see this mindset has infected everything:
- We join Twitter for the love of conversation—come out obsessed with likes.
- We pursue research for discovery—then get trapped chasing citation counts.
- We try to hire and retain the best teachers, so we measure test performance, and then teachers teach the test.
- We want to reward quality media. So we
Becoming unLLMable
Goodhart’s Law: when the target becomes the measure, it ceases to be a good measure.
As Benjamin Franklin said: “The bitterness of poor quality remains long after the sweetness of low price is forgotten.”
We’ve built a work culture that confuses visibility with value. If it can’t be tracked, scheduled, or packaged into a metric, it’s treated as if it doesn’t exist.
That’s why deep thought looks like laziness, reflection looks like disengagement, and real creativity gets buried under a mountain of performative busyness. We end up rewarding the... See more
That’s why deep thought looks like laziness, reflection looks like disengagement, and real creativity gets buried under a mountain of performative busyness. We end up rewarding the... See more
Joel Uili • Joel Uili (@archeronline)
I just watched this TikTok on a brand vs a business, where he said a business is focused on selling solutions, profit & logistics, where a brand is about evoking a feeling, building connections.
He then goes to say your local coffee shop is a brand but Starbucks is a brand.
In today’s America - it’s the opposite.
8/6/2025
The search experience on the internet is dying. Google is no longer trying to organize the world’s information. It’s just scraping it, stealing it, and serving an AI generated mashup of everything it steals from human creators in an effort to keep people on the first page of search results, because that’s where their ads are and where they make
... See moreIdeas from George Mack:
1. Subprime audience - A creator optimising for size of audience and ending up with a junk audience. They end up producing content they themselves wouldn’t consume.
2. The forgetting paradox - Wordle outperformed every headline in society's consciousness for 2022. All the news everyone was worried outlasted by a novelty
... See more