Thoughts on Design and Beauty
When evaluating a company, one of my favorite questions to ask is whether it has an aesthetic.
We don’t talk about aesthetics as the highest form of brand or story or a reflection of team cohesion, because investing on “vibes” or “look” or “mood” is very frowned upon. Even using it as a data point is beaten out of us._... See more
Katherine Boylex.com
The person who says he knows what he thinks but cannot express it usually does not know what he thinks.
Feynman Principle
We do not want merely to see beauty, though, God knows, even that is bounty enough. We want something else which can hardly be put into words — to be united with the beauty we see, to pass into it, to receive it into ourselves, to bathe in it, to become part of it.
– By C.S. Lewis
Great design is when you design for others to feel, to experience with their senses, perhaps even to be pleasantly surprised–a joyful experience. This joyfulness converts always into goodwill, warm memories and, if you are so inclined, cash. Some of the most successful recent businesses were founded by designers–adopting their practices could be th
... See moreAlan Moore • Do Design: Why Beauty Is Key to Everything
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