Consumerism
Social engineering—the deliberate shaping of beliefs, behaviors, or perceptions—can influence where individuals and societies focus their attention on the hierarchy. When used negatively, it may contribute to keeping people preoccupied with lower-tier needs, which can limit growth, resilience, and autonomy.
Social Engineering and Maslow’s Hierarchy of Needs: Understanding the Impact
One of the most intelligent case studies in design is the Chinese tea cup. They’re made without handles simply because if it’s too hot to touch, it’s too hot to drink.
Humans naturally want to add more. Add a cardboard sleeve, add a warning on the outside of the cup, add a handle. The result of all these things never cools down the actual contents.
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