Social Media Escape Club

“The factor that I am most grateful for about Cook Club is actually that I have stopped putting pressure on myself or others to create for the sake of consistency. That’s what has been great about publishing indie; I know I can make art as a hobby when I feel most capable and inspired.”

No one ever bought anything on an elevator. Your pitch isn’t designed to fully explain what you do or even to make the sale. Your ride on the elevator only exists to make it more likely that someone will follow you out of the elevator asking you questions about what you do.

The only way to get out of the spot you’re in is to do something that feels unreasonable , that’s unreasonable in the short term, that a similar person in a similar situation would say is unreasonable.

If I wake up and touch my phone, I’ve already lost hours. Not because I’m browsing social media for hours, but because the mind has already been agitated, made unquiet, and the context switch back into thoughtfulness can take the whole morning. In other words, the addict part of my brain takes over and contaminates my ability to be contemplative. I... See more

Having a lot of social media followers or fame doesn’t guarantee it will sell. The singer Billie Eilish, despite her 97 million Instagram followers and 6 million Twitter followers, sold only 64,000 copies within eight months of publishing her book. The singer Justin Timberlake sold only 100,000 copies in the three years after he published his book.... See more