the start of an idea

“There’s the old anecdote we were all taught in Psych 101,” Martin said, “which is that physical environment matters. I think a separate device matters here: sometimes you’re reading, and you’re in a slow section, and you have that random thought, like, what was that thing I wanted to buy on Amazon? And you’re there without thinking about it.” A... See more

When you’re at the beginning, don’t obsess about the middle, because the middle is going to look different once you get there

If you’re looking to create a timeless sense of purpose and to shape the overall mission of your life, then you should use principles. Establishing a set of principles creates a compass to which you can refer whenever something is in doubt or you need to take a stand or evaluate any particular opportunity, behavior, or situation.

We started raw; our hearts and minds got boiled by constraints, mistakes, feedback, and challenges; these days we’re calmly cleaning up.