taste

GenAI is just another source of “raw footage” (albeit a unique one) that is used to craft a story. But the “craft” part (the editing, the taste, the precision of timing and style) only becomes more important with the abundance of content and every brand flooding the zone. The “Hollywood vs. AI” narrative is a red herring. The world’s greatest... See more

Extrapolating from the premise of Aspirational Humanity, I’m proposing that charisma, not taste, may be the most covetable skill in the age of AI. Perhaps your aesthetic sensibility is irrelevant, as long as you can hold a great conversation. AI can style your outfit, but it’s not going to be a helpful wingwoman at the bar. As our external facades... See more

But it’s important to recognize that the goal of developing one’s own taste is not to ultimately land on what other people think is good. Your taste belongs to you

taste can be a practice—a result, even, of living authentically.

Developing taste is an exercise in vulnerability: it requires you to trust your instincts and preferences, even when they don’t align with current trends or the tastes of your peers. Because while having taste is cool, taste itself reflects a certain type of uncool earnestness – a commitment to one’s own obsessions and quirks.